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India smartwatch market hit fresh high: Brands that drove the market

India smartwatch market sees 21% YoY growth in Q3 2023, with domestic manufacturing market share reaching a record high of 82%. Counterpoint Research attributes the growth to high inventory build-up for festive season sales, as well as larger screens and OLED displays in the Rs 2,000-Rs 3,000 price range. Domestic brands like Fire-Boltt, Noise, Boat, Fastrack, and beatXP lead the market, while Apple experienced a decline in shipments by 52%.

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