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Meet Sua, SK Telecom's new 'lady robot'

South Korea's top wireless carrier SK Telecom has introduced a virtual human model to promote its artificial intelligence (AI)-based assistance platform. The female virtual model has been named Sua. The lady robot has been developed by 3D graphics development company On Mind Inc. Sua is the latest in a slate of recent virtual human development projects, mostly by gaming companies, introduced in South Korea, with most notably Rozy, a virtual influencer created by video tech company Sidus Studio X, having made headlines for starring in a number of high-profile product commercials.

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